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World’s Fair Wednesday – Superman Day

Feb 6, 2013 ·

On July 3, 1940, DC Comics hosted “Superman Day” at the New York World Fair.  This featured the first public appearance of Superman in costume at the World of Tomorrow:

 

Superman Day

 

You can see that “Superman” is spelled out over the S on his chest.  Old school!

There was a radio broadcast of Superman performed live at the Fairground, and several athletic contests for super-kids to participate in. Here’s a signup form for the events:

 

Superman Day SIgn Up

 

 

The event was a stunt to support DC’s World Fair Comics, available exclusively at the Fairground.

 

World Fair Comics

 

 

Fun stuff.  Here’s some footage from the day, including some of the athletic events!

 


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