World’s Fair Wednesday- The Newest “Midgie”

Here’s an ad from a Playbill for an Olsen and Johnson play performed in 1939 during the World’s Fair.  This particular ad features a fashionable  “Tish-U-Knit” sweater, obtainable at “smart shops anywhere”!


1939 Sweater Ad


My favorite part is where you have to send them a letter to get the location of the nearest shop that sells the Midgies.  Thank goodness we live in the FUTURE!

Hit the link for more great ads.